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Research Paper

Organizational Management that fosters innovation – Apple and Tesla

In today’s world where change has become a constant, it has become extremely crucial for businesses to stay up to date and relevant in society through innovation. The kinds of rules, procedures, and teamwork introduced to the employees can not only channel their thinking process but the entire operations in a certain company. As this would all lead to and foster innovation, this research will compare the organizational management of Apple and Tesla, two companies that have set themselves apart in terms of innovation.

Published by: Sindhuja Muppaneni

Author: Sindhuja Muppaneni

Paper ID: V7I5-1283

Paper Status: published

Published: September 28, 2021

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Research Paper

A study to assess the effectiveness of a structured teaching program on knowledge regarding breast crawl among staff nurses working in the labor room in the selected hospital.

Mother Nature equips newborns with a wonderful innate sense of cues. Breast Crawl, demonstrates process of initiating breastfeeding exclusively by baby’s own ability. WHO and UNICEF recommend early initiation of breastfeeding for lower neonatal mortality. Evidences show that early initiation of breastfeeding can prevent 22% of all deaths among babies below one month in developing countries. About 16% of neonatal deaths could be prevented is all infants were breastfed from day 1 & 22% if breastfed within 1st hour after birth. Nurses as health professionals if work in coordination as team to bring forth & promote Breast crawl initiative into maternity hospital; it will be beneficial for Mother and Baby. Methodology: The research methodology adopted for the study was Pre experimental research approach. Consisting of one group pretest-posttest design. A structured teaching programme on Breast Crawl was administered to staff nurses & their level of knowledge was assessed. Semi-structured questionnaire were prepared for assessing the Pre & Post knowledge. Validity was established by the experts. Pilot study was conducted to check the feasibility of the study. The reliability of tool was done by test retest method and Pearson correlation formula. The reliability score was 0.86 which shows that the tool is reliable. Data collection was done on 100 samples by Non- Probability Convenient method. Pretest was taken; structured teaching programme was administered & on the 7th day Posttest was conducted. The collected data was tabulated in the master sheet and analyzed using descriptive and inferential statistics. Paired t-test to compare pretest and posttest knowledge scores of staff nurses regarding breast crawl was used. T-value was 31.8. Since p-value is very small (less than 0.05), the null hypothesis is rejected. Average knowledge score in pretest was 6.4, post test was 17.3. The association between knowledge and demographic variables was assessed using Chi square test. Since all the p- values are larger, (> 0.05), there was no evidence against null hypothesis. None of the demographic variables were found to have significant association with knowledge score. Indicating that structured teaching programme on assessing knowledge regarding breast crawl is effective.

Published by: Kalyani V. Makasare

Author: Kalyani V. Makasare

Paper ID: V7I5-1276

Paper Status: published

Published: September 27, 2021

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Research Paper

Optimal EEG Channels for emotion detection in humans

A brain-computer interface (BCI) is a system that allows communication between a subject's brain and a computer, without requiring any physical movement. The high-level process for any BCI system is signal acquisition, signal processing and providing output through a physical device. Signal acquisition is done by sensors with multiple channels using invasive or non-invasive methods. The collected data usually contains more than 256 unique channels across the standard 32 sensors. In addition to this, the data is often sampled at a rate of 256Hz for long periods of time, resulting in massive datasets. The critical next step is to preprocess these signals to understand the patterns and changes in the various types of brain waves. However, the intrinsic neurophysiological changes in the brain pose a challenge to the processing of these signals. Identifying the key sensor channels becomes vital not only for the above reason but also due to the large size of the data points captured. This paper is a study on identification of optimal channels for the detection of an emotion such as Fear, one of the primary emotions frequently observed during multiple studies. By detecting channels with highly prevalent features, this study aims to reduce the size of data. The data so optimized can be output to speed up complex classification/prediction algorithms.

Published by: Samarth Kulkarni

Author: Samarth Kulkarni

Paper ID: V7I5-1265

Paper Status: published

Published: September 27, 2021

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Review Paper

Pharmacogenomics in Cancer

The science of one’s genetic background and its impact on disease susceptibility and drug response has well established its place in clinics. As many drugs that are currently available in the market are “one size fits all,” but they don’t respond the same way for everyone. These inter-individual differences of drug response can be due to different age, drug-drug interaction, gender, inherited variations in drug disposition or through gene and drug target gene. The impact of Genetic study is mostly observed in the current arena of clinical oncology compared to any other chronic diseases due to several reasons: Toxicity, Critical time & narrow therapeutic index. “Pharmacogenomics” is the whole genome application of Pharmacogenetics, where genomic information is used to study the single gene interactions with drugs by studying the patient’s genetic profile. Their biomarkers hold great promise for the individualization in cancer therapy by selecting the most appropriate medication thereby, applying the optimal dose for each individual patient according to precise markers assisted in screening tests by reducing the toxicity of chemotherapy. Two major aspects considered by researchers while studying the response of a drug in an individual are: how much of a drug is needed to reach its target in the body, and how well the target cells or genes respond to the drug. Overall, the current review summarizes the role of Pharmacogenomics in cancers mainly focusing on Colorectal, Osteosarcoma & Breast Cancer and the advances made in their treatment.

Published by: Melissa Dcunha, Anjali Varma, Vatsal Nisar, Sruthi Menon

Author: Melissa Dcunha

Paper ID: V7I5-1262

Paper Status: published

Published: September 27, 2021

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Research Paper

A study on the organic food industry: Consumer perception

This research paper drills deep into the Organic food market. Highlighting the aspect that awareness about the benefits of organic food consumption is already high and after looking at the current incidences of harm to human life because of consumption of unhealthy food products, it is only expected to increase. The research problem is to study the consumer perception towards organic food products in Western Mumbai. The study was undertaken to study the motivations, barriers, awareness levels, and demographic characteristics of our study population w.r.t. organic food products.

Published by: Samarth Agarwal, Vishvesh Mittal

Author: Samarth Agarwal

Paper ID: V7I5-1256

Paper Status: published

Published: September 27, 2021

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Research Paper

A study on women entrepreneurship, problems, and prospects in the state of Karnataka

Women entrepreneurs are becoming a frightening force to be reckoned with in the corporate world, and they are not only in it for the money, but also to satisfy their creative urges and demonstrate their abilities. Educated women are playing an increasingly important role in societal transformation, and more women will be entering into previously male-dominated fields in the future. Many women today have built their own economies, or entrepreneurial empires, and are now dominating their world as they desire. With increasing sensitivity to women's position and economic standing in society, the hidden entrepreneurial potentials of women have been gradually altering.

Published by: Shobha Jonathan Prakash, Jesmon Raj N.

Author: Shobha Jonathan Prakash

Paper ID: V7I5-1281

Paper Status: published

Published: September 27, 2021

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