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Research Paper

Language learning website

E-learning through electronic mail, the Internet, the World Wide Web (WWW), and multimedia is a result of developing digital technology and growing interest in the computerized delivery of education. It has become a potential source of learning since the emergence of the World Wide Web. Technology is revolutionizing education, altering how, when, and where people can study while also empowering them along the way. We have created an online learning platform that provides free language education using various tasks. The website fulfills the need of many people who finds difficulty in learning a language. This will help people to learn multiple languages in a quiz format. Furthermore, our approach also provides resources that can enhance learning.

Published by: Saamya Gupta, Sahil Akalwadi, Rutuparna Kakade, Sahil Shirodkar, Anurag Sagar, Bhushan Sadmake

Author: Saamya Gupta

Paper ID: V8I5-1234

Paper Status: published

Published: November 29, 2022

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Research Paper

Are cryptocurrencies and digital assets in a bubble?

This paper aims to try to conclusively figure out whether cryptocurrencies and digital assets, which some investors call “assets of the future” are in a financial bubble, and using past data aims to find out what will happen if this bubble bursts, and what will be the future of this asset class. This paper hypothesizes that cryptocurrencies are in fact in a bubble, but due to the utility and use cases of this technology, some elements of this asset class may survive and may be able to fulfill the purpose of cryptocurrencies. Through the research conducted in this paper, it is concluded that cryptocurrencies were in an economic bubble, and the bubble burst in 2022, causing massive losses. The paper, however, also concludes that some parts of cryptocurrency may survive and like the hypothesis states may be able to be the future of finance as a whole, and fulfill the initial purpose of why cryptocurrencies were created.

Published by: Shllok Rawat

Author: Shllok Rawat

Paper ID: V8I5-1208

Paper Status: published

Published: November 24, 2022

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Others

Student attendance recording and performance analysis using a web application.

Smartphones are becoming more preferred companions to users than desktops or notebooks. Knowing that smartphones are most popular with users at the age of around 26, using smartphones to speed up the process of taking attendance by university instructors would save lecturing time and hence enhance the educational process. This paper proposes a system that is based on a QR code, which is displayed for students during or at the beginning of each lecture. The students will need to scan the code in order to confirm their attendance. Face recognition and location detection techniques are also included in the app to verify student identity to eliminate false registrations The proposed model computes numerical reputation values for an entity and its aspects based on opinions collected from various platforms. Our proposed system also offers an advanced visualization tool that displays detailed information about its output.

Published by: Tejaswi Borate, Ritika Bhujbal, Vaibhav Bendre

Author: Tejaswi Borate

Paper ID: V8I5-1225

Paper Status: published

Published: November 24, 2022

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Research Paper

The Contribution of Social Media in Fueling Rebellion Among Teenagers

Marketing strategists have utilized social media platforms to increase sales, establish brand identity, and raise awareness. However, there are difficulties in converting public participation into financial growth. As a result, the current study looked into the challenges and success of social media marketing in attracting customers. The food retail market in India was the focus of the study because it has a diverse retail pattern and a simultaneous rise in social media use and internet use. The quantitative component of the research helped identify the relevant factors that customers perceive as having a significant impact on social media marketing's efficacy. Interviews with social media strategists were part of the qualitative research component, which helped decipher the implemented strategies as well as the opportunities and challenges associated with social media marketing. Two major Jakarta-based retailers served as the subjects of the study. According to the quantitative results of the survey, consumers did not consider the social aspect of social media marketing to be helpful in achieving their goals. Customers' perceptions of the relevance of social media marketing were found to be significantly influenced by factors such as belief (relevance of social media in obtaining up-to-date information and the capacity to share experiences), community participation (active participation in a retailer's social media page and stimulating the retail brand), monetary (obtaining better prices and free coupons for making purchases), and psychological (seeking a sense of affiliation and belonging in the community and establishing and maintaining relationships with other members).

Published by: Sania Savani, Neha Bhansali, Shreya Pagare

Author: Sania Savani

Paper ID: V8I5-1223

Paper Status: published

Published: November 24, 2022

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Research Paper

A Study on Corporate Social Responsibility as a Marketing strategy

This research paper provides a detailed review of corporate social responsibility being used as a marketing strategy. We take a look at all those impacted by CSRs, especially customers and employees. Customers tend to be more loyal towards companies which are socially responsible and an organisation performs better and improves their brand image along with goodwill. There has also been a significant increase in the spending of companies for CSR in the last few years. This comes as it positively impacts a company by being a marketing tool. Successful CSR activities affect consumer retention as it strengthens customer relationships and trust.

Published by: Aafreen Shaikh, Tanisha Shetty, Mann Poddar, Dr. Varsha Agarwal

Author: Aafreen Shaikh

Paper ID: V8I5-1197

Paper Status: published

Published: November 14, 2022

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Research Paper

A study on negative impact of advertisement on children

The purpose of this research is to make a review of the impact of television advertisements on children to understand the potential effect of TV advertising and specific pessimistic view of that exposure to young audiences. The study was conducted by using secondary data. Advertisement is a form of communication. It is about different products, services or ideas to its audiences. This paper deals with the analysis of negative impacts of advertisements on children which are telecasted on the television. In the present scenario TVs play an important role in our daily lives. The impact of advertisements on children is becoming catastrophic day by day. Findings indicated that television is not only providing entertainment, but also force young children to demand for must have items. Earlier, young children were off limits to advertisers and now they directly appeal to them. Advertisements create awareness among children in different aspects like entertainment, culture, news, sports and latest innovations & trends. In spite of this, all of these advertisements create a negative impact on children's minds. The adverse effects on children are interpreting and understanding the message being presented to them wrongfully. Aspects of the impact of TV advertising on children has spoiled their habitual actions, leading to pester, emerge conflicts and animosity in the family, increase the family budget, make demand for less nutritious products linked with obesity and poor health, imitate celebrities etc while it provides limited advantages.This paper deals with its negative effects and how to overcome those effects and provisional measures.

Published by: Saniya Thombre, Shirin Badlawala, Mansha Dedhia, Dr. Varsha Agarwal

Author: Saniya Thombre

Paper ID: V8I5-1199

Paper Status: published

Published: November 14, 2022

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