This paper is published in Volume-7, Issue-4, 2021
Area
Journalism, Psychology & Opt. English
Author
Dr. Jaya Patil, Dr. Lakshmi P.
Org/Univ
IFIM College, Bengaluru, Karnataka, India
Pub. Date
02 July, 2021
Paper ID
V7I4-1162
Publisher
Keywords
Social Media, Communication, Internet-based education

Citationsacebook

IEEE
Dr. Jaya Patil, Dr. Lakshmi P.. Impact of social media on societal perception of youngsters: Empirical evidence from graduates in Bangalore City, International Journal of Advance Research, Ideas and Innovations in Technology, www.IJARIIT.com.

APA
Dr. Jaya Patil, Dr. Lakshmi P. (2021). Impact of social media on societal perception of youngsters: Empirical evidence from graduates in Bangalore City. International Journal of Advance Research, Ideas and Innovations in Technology, 7(4) www.IJARIIT.com.

MLA
Dr. Jaya Patil, Dr. Lakshmi P.. "Impact of social media on societal perception of youngsters: Empirical evidence from graduates in Bangalore City." International Journal of Advance Research, Ideas and Innovations in Technology 7.4 (2021). www.IJARIIT.com.

Abstract

Today, young people in India use internet and social network more than any middle-aged person. Now days, students are easily getting diverted from the studies because of social networking sites like Orkut, Twitter, Facebook, etc. more time is spending in these kinds of social sites by the youth. Though there is a risk of losing privacy and safety, the youngsters give more importance to such sites as they give chance for getting in contact with classmates, friends and people with common likes and dislikes. Social media has been an important factor in the lives of the people all over the world and providing people a much easy needed connect from shopping to electronic mails, education and business tool. The Social networking sites are giving a window of opportunity for people to connect with parents, relatives and friends who are at a distance or beyond geographical boundaries and reconnect with their old friends, colleagues and mates. It also helps people to make new friends, share content, pictures, audios, videos amongst them. The sample size of the study is 100. A questionnaire is designed to find out the various factors of social media that have impact on youngster’s perception of society. The current research also analyses the advantages and disadvantages of social media and the role of parents and teachers in prevention of misuse of social media.