This paper is published in Volume-5, Issue-2, 2019
Area
Big Data
Author
Shobhanjaly P. Nair
Co-authors
Abhinayaa K. S., Arthi U., Harshini S.
Org/Univ
Anand Institute of Higher Technology, Kazhipathur, Tamil Nadu, India
Pub. Date
20 March, 2019
Paper ID
V5I2-1339
Publisher
Keywords
Big Data, Apriori algorithm, E-commerce, Social commerce

Citationsacebook

IEEE
Shobhanjaly P. Nair, Abhinayaa K. S., Arthi U., Harshini S.. Customer purchases in e-commerce by using big data – Literature survey, International Journal of Advance Research, Ideas and Innovations in Technology, www.IJARIIT.com.

APA
Shobhanjaly P. Nair, Abhinayaa K. S., Arthi U., Harshini S. (2019). Customer purchases in e-commerce by using big data – Literature survey. International Journal of Advance Research, Ideas and Innovations in Technology, 5(2) www.IJARIIT.com.

MLA
Shobhanjaly P. Nair, Abhinayaa K. S., Arthi U., Harshini S.. "Customer purchases in e-commerce by using big data – Literature survey." International Journal of Advance Research, Ideas and Innovations in Technology 5.2 (2019). www.IJARIIT.com.

Abstract

In the epoch of Bigdata, the customers view the surplus of the economy, while social commerce grows enormously. This paper started with the concept of providing the customers trustworthy product with reasonable discount and quality products in e-commerce websites. As well as, this determines the better product comparing some of the e-commerce websites. This is done by using the result of the dataset which comprises the details of distrust level, a range of discounts and the customer feedback that is analyzed using the Apriori algorithm in RStudio. The frequent quality product purchased is displayed to the customers in a user-friendly website.
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