This paper is published in Volume-6, Issue-5, 2020
Area
Communication Barriers
Author
Dr. Rajani Chandrasekhar K.
Org/Univ
Amity Global Business School, Hyderabad, Telangana, India
Pub. Date
30 September, 2020
Paper ID
V6I5-1238
Publisher
Keywords
Business Communication, Business Ethics, Out-of-Context Reporting, Tactless Communication, Investment-Friendly, Tone and Tenor

Citationsacebook

IEEE
Dr. Rajani Chandrasekhar K.. Case study on Communication Barriers: Ethical Issues, International Journal of Advance Research, Ideas and Innovations in Technology, www.IJARIIT.com.

APA
Dr. Rajani Chandrasekhar K. (2020). Case study on Communication Barriers: Ethical Issues. International Journal of Advance Research, Ideas and Innovations in Technology, 6(5) www.IJARIIT.com.

MLA
Dr. Rajani Chandrasekhar K.. "Case study on Communication Barriers: Ethical Issues." International Journal of Advance Research, Ideas and Innovations in Technology 6.5 (2020). www.IJARIIT.com.

Abstract

The telecom giant Vodafone Idea had been in troubled waters in the recent past, with its long term viability in jeopardy. In November 2019, at a press conference, Vodafone CEO Nick Read said that Vodafone India’s future was precarious owing to the bludgeoning of taxes and penalties by the government. It was ironical that this statement was made, a day before the Prime Minister stated that India was a land of rapid growth with a plethora of investment opportunities. Subsequently, Vodafone India reported a loss of over 500,000 million, the very next day, one of India’s largest corporate losses ever for Q2. With an already prevailing slump in telecom industry, such a statement could have led to mistrust among the employees, stakeholders, investors, etc. Later, he apologised for the apprehensions caused due to, what he termed - out-of-context reporting. He further added that he was merely reiterating the general opinion but the outrage was already committed. This episode threw light on the repercussions of tactless communication, regardless of the accuracy and truthfulness of the information. Should Nick Read have refrained from making such statements on a global platform or is honesty always the best policy?
Paper PDF