This paper is published in Volume-7, Issue-6, 2021
Area
Commerce
Author
Grace Antony, George Sebastian
Org/Univ
Kuriakose Elias College, Mannanam, Mannanam, Kerala, India
Pub. Date
29 November, 2021
Paper ID
V7I6-1218
Publisher
Keywords
Investment, Women Entrepreneurs, Risk, Goodwill

Citationsacebook

IEEE
Grace Antony, George Sebastian. Women entrepreneurs in Kerala and their investment behavior, International Journal of Advance Research, Ideas and Innovations in Technology, www.IJARIIT.com.

APA
Grace Antony, George Sebastian (2021). Women entrepreneurs in Kerala and their investment behavior. International Journal of Advance Research, Ideas and Innovations in Technology, 7(6) www.IJARIIT.com.

MLA
Grace Antony, George Sebastian. "Women entrepreneurs in Kerala and their investment behavior." International Journal of Advance Research, Ideas and Innovations in Technology 7.6 (2021). www.IJARIIT.com.

Abstract

Quantum of investment has become one of the most significant determinants of the rising of the economy. The economic independence combined with the support they get from the members of their families has increased the significance of women's entrepreneurship. Economic development becomes meaningful when women enter mainstreams. The present study is confined to various aspects of investment and investment avenues, factors influencing the investment behavior of the women entrepreneurs, support from family, motivating factors, and problems faced by them while investing their money. The majority of the respondents were married and they opt for the goodwill of the company, easy withdrawals, and risk-free investments as their motivating factors for investment. There is no significant relationship between the marital status of women entrepreneurs and motivational factors for investment. Therefore, we conclude that majority of the respondents have their family member’s support.