This paper is published in Volume-6, Issue-3, 2020
Area
Operation Research
Author
Ankita Lad, Arihant Bhuyan, Chahat Chopra , Deekshaa Padhi
Org/Univ
SVKM's Narsee Monjee Institute of Management Studies, Mumbai, Maharashtra, India
Pub. Date
05 June, 2020
Paper ID
V6I3-1394
Publisher
Keywords
Theme park, Operation research, Product, Ride fare, Staffing

Citationsacebook

IEEE
Ankita Lad, Arihant Bhuyan, Chahat Chopra , Deekshaa Padhi. Applications of Operations Research in theme parks, International Journal of Advance Research, Ideas and Innovations in Technology, www.IJARIIT.com.

APA
Ankita Lad, Arihant Bhuyan, Chahat Chopra , Deekshaa Padhi (2020). Applications of Operations Research in theme parks. International Journal of Advance Research, Ideas and Innovations in Technology, 6(3) www.IJARIIT.com.

MLA
Ankita Lad, Arihant Bhuyan, Chahat Chopra , Deekshaa Padhi. "Applications of Operations Research in theme parks." International Journal of Advance Research, Ideas and Innovations in Technology 6.3 (2020). www.IJARIIT.com.

Abstract

The growth of Theme Parks and their impact on the Indian Economy have attracted considerable attention in recent years. Theme parks represent major development in contemporary leisure and recreation. In this research paper, a review of the application of operations research methods in the theme park industry is provided. The operation efficiency of theme park attractions using the data envelopment analysis, The installation area, installation cost, and annual repair cost are set as input factors and the number of annual users and customer satisfaction as output factors. The results show that the roller coaster-type attractions were less efficient than other types of attractions while rotating-type attractions were relatively more efficient. However, an importance performance analysis on individual attraction’s efficiency and satisfaction showed that operational efficiency should not be the sole consideration in attraction installation. In addition, the projection points for input factors for efficient use of attractions and the appropriate reference set for benchmarking are provided as guideline for attraction efficiency management.
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